Archive for the ‘Blog’ Category

Why Mobile is Important to Corporations

May 16th, 2012

In this video, Noell Wolfgram Evans, Senior Writer/Producer for Mills James' Web & Interactive team, explains why mobile is becoming an important channel through which corporations should communicate.

Mobile Websites

March 20th, 2012

Because people today have the ability to connect to your website on a wide range of devices from almost anywhere, there is an increasing need for sites to function on a mobile device. There are also considerations to be made for how a site looks and feels on a platform that isn’t a traditional desktop. In this video, Multimedia Developer Bill Jordan talks about taking your site mobile.

Responsive Web Design

March 15th, 2012

With technology's constant evolution, people now have the ability to connect from nearly anywhere on a wide range of devices. Responsive web design provides the flexibility to dynamically change the layout of a website based on the size of the browser window. Because web browser size is affected by screen resolution, responsive web design makes for cohesive presentation of a site no matter the device from which it's being accessed – whether it's a smartphone, tablet or desktop. In this video, Applications Developer Steve Zeidner talks about the basics of responsive web design.

How mobile is affecting the live event industry

March 1st, 2012

As mobile devices – specifically smartphones and tablets – become more prolific, there is a greater need to engage and connect with live event audiences that are using them. The days of “please turn off your cell phone” are over.

What you need to know when transitioning from tape to file-based delivery

February 21st, 2012

Seemingly overnight, the media and broadcast industries have adopted tapeless production formats, with digital file-based recording now the norm. More, the tapeless workflow has expanded to include editing and post production as well as final delivery.

Graphic File Formats & When to Use Them

January 23rd, 2012

If you’ve ever created a presentation or more formalized electronic document, you’ve no doubt run into graphic file formats like JPG, GIF and PNG. Maybe you asked a co-worker for a photo or logo and have been asked for clarification. What do you want? Where it will be used? Maybe you have Photoshop but aren’t quite sure how to use it. Often in desperation, you grasp for the common JPG and say to yourself, “Whatever, it doesn’t really matter!”

4 Reasons Why It’s Time to Take Your Corporate Communications Mobile

December 27th, 2011

In a world where Angry Birds is king and Pandora is the new FM Radio, we’re just getting started on what mobile apps can do for us. Consumers know they can be entertaining, informative and interactive, but what does that mean for your business? Can smartphone and tablet apps significantly enhance your sales presentations, conferences, corporate marketing efforts and employee training initiatives?

Digital Governance

December 9th, 2011

On September 22, the White House unveiled We the People on WhiteHouse.gov via a blog post with the intention of giving everyday Americans the opportunity “to create and sign petitions on a range of issues affecting our nation.” This announcement was bolstered with an informative video to raise general awareness while demonstrating the necessary steps for participation.

CALM Act Muffles Loud TV Commercials

October 7th, 2011

The TV Loudness War is nearly over. Advertisers, striving to be heard, were bombarding audiences with more heavily compressed [and seemingly louder] TV spots – while more viewers retaliated with the "mute" button or lobbed complaints to the FCC. Last year, Washington legislated a cease-fire.

Celebrating the 20th birthday of the world’s first website

September 8th, 2011

While you’re reading this blog through your favorite browser or mobile device, you can virtually celebrate the birth of the world’s first website – which went live 20 years ago this month. Two decades later, viewing a website on the Internet is as natural as breathing air, and it’s hard to remember a time when [...]

Page 1 of 3123